About Us
We are digital solutionists.
We help your business grow by overcoming obstacles together and in meaningful ways.
Only by collaborating together can we formulate digital transformation strategies that both strengthen your organisation’s short-term performance as well as sustainably maintain its long-term improvements - all without compromising on culture or integrity.
our nutshell in a process
We subscribe to a three-tiered approach where we :-
engage with our clients to fully understand both their business model and customers alike;
identify any quick-wins that can be applied with minimum effort for immediate impact; and finally
develop sustainable strategies that tackle the most challenging problems first to deliver great results.
Our expertise comes from having worked with many local and international brands each having gone through similar experiences when exploring the adoption of new technologies, optimising business processes and developing innovative new products through R&D, rapid prototyping and customer testing.
The opposite of a problem isn’t the lack of a problem, it’s the solution.
Founded by Alex Baroutsos, a creative tech enthusiast with over 15 years of business management experience in South Africa servicing local and international blue-chip clients, we have a passion for developing unique products and solving corporate challenges through innovative solutions.
Two decades of building digital experiences taught us to adapt along with industry and technology changes.
Seasoned in developing risk-managed approaches to growing tech start-ups and establishing autonomous digital teams for both traditional and experiential markets, Alex is a strong believer that good culture, open dialogue, knowledge sharing and allowing staff to fail are the secret sauce to making great products owned by strong, motivated teams.